For nearly 100 years, KitchenAid has found its home in the kitchens of your customers – passionate cooks and creators, brewers and bakers who use their tools and creativity to continually push what is possible. The brand approaches its centennial year by reintroducing itself through the lens of the maker.

KitchenAid celebrates the makers and the marks that define them in a new campaign showing how the brand's products help bring form to the maker's vision, no matter where it takes them. Its continuous innovation and stunning design comes from building an understanding of makers throughout the years and what they need to fulfill their creative vision in the kitchen.

The Global Consumer Design team at Whirlpool Corporation is always tracking consumer preferences and finding ways to address their needs. Working with Whirlpool Corporation means you get a strategically crafted brand portfolio that is designed with those consumer preferences and styles in mind. That’s the kind of attention to detail that you can expect – and that your customers will appreciate – from Whirlpool Corporation.

Read here for more details about the new global KitchenAid "Marks" campaign.

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